Since FFRF released its very timely open letter to Catholics, "It's Time to Quit the Catholic Church" (read Open Letter), many members have suggested giving it wider exposure — so FFRF isn't just preaching to the non-converted. The letter urges "liberal" Catholics to "exit en Mass" in light of the Catholic Church's war against contraception. We think it's got PR legs.
you can see the draft of the ad at the link. Yes, it's pretty strongly worded. I'm sure that theists will try to say "but but why spend all that money for this". To which my answer is, "because the Catholic Church is trying to force its opinions on others and people have a right to know that there are choices that can be made."